The Swim

Media Lead

In May 2023, Yvette Tetteh became the first known person to swim 450km along Ghana’s Volta River.

Throughout the expedition, I actively mobilsed local and international journalists (including the BBC, Guardian, DW, National Geographic, AJ+, Semafor Africa); organised press briefings and coordinated field productions.

Together we produced impactful stories that highlighted and amplified this historic event, making it one of the biggest headlines from Ghana to gain global attention that year.

Global Features

HIGHLIGHTS

Africa Coverage

A few viral tweets quickly sparked widespread interest across the region, securing extensive local media coverage with over 10 outlets in Ghana: including the Multimedia Group, Media General (TV3), Global Media Alliance (Yfm, ETV), Citi News, leading pan-African bloggers and more.

HIGHLIGHTS

Semafor Africa

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Joy News TV

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TV3: Breaking News

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Citi TV News

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Banner image photographed by Ofoe Amegavie for the Guardian